Blogging for money part 1: the need for unique quality content

Blogging: The art of telling the whole world why they don't need to listen to you. Or is it something more? Can expect to make an honest income off this new form of social media? yes we can.
But first, we 'll have to learn some of the basics.

An ideological look at blogging

If we look at the art of blogging ideologically, we can say that blogging is the  exchanging of ideas through social interactive media. We put information that we have learned in our daily lives into a digital form that is consumable to others. In other words: we are offering a product.

But is this product tangible? Is it meaningful or, is it concisely, is it valuable? These are the questions that need to be addressed before you can consider making money blogging.

the internet is a gigantic source of information; as a matter of fact, it's the largest directory of information on the planet. we have ask ourselves, does the information that we provided add to this  global information directory or just create more clatter?

Being in the internet marketing business for some time now, I can say from personal experience that pretty much anything dispersed over the internet has little monetary value if it is devoid of originality. Originality is the key to blogging for money. 

I first began my internet  marketing business by building upon what others built. My logic was that the value of the content itself wasn't as relevant to making money as bringing people to the content was. I thought that it didn't really matter what kind of information you were using; as long as you got the people  there, you could advertise to them. I, like many novice Internet marketers. was wrong. 

The truth of the matter is, people don’t want to consume old or irrelevant information. People want what’s new and hot, and they go out of their way to find it. How do I know this? Because of the nature of informational networking.

The explosion of informational networking

Now what do I mean by 'informational networking'? I am sure you have heard of Facebook or Myspace, so you must know what social networking is, but informational networking is much different. Social networking, like Facebook and MySpace, essentially networks people (our personal information, pictures, and opinions), while Informational networking networks other forms of media such as news, articles, and blogs.

Informational networking exists to root out the irrelevant and undesirable content. People are more inclined to subscribe to one source of information that portals them to all sources of information. That source would be reputable, because it’s networked by people and not by machines (like the Internet was before social and informational networking appeared).

google has done well by mechanically networking all forms of web media(websites) with its complex search engine indexing algorithms; but the web has now taken a turn to favor other indexing methods — methods that can’t be defeated by scrupulous search engine optimizers and spammy websites. This kind of indexing is done by real people; indexing done by popularity — by democracy — rather than mechanics.

That was the idea that founded informational networks like Digg, Techorati, Yahoo Buzz and the like. We want relevant, good information and we want it fast. We don’t want to have to take the time to filter the good info from the bad. Heck, that’s why Google was so successful in the first place.

The need for speed

If we didn't care so much for expedience, we would be inclined to subscribe to a form of media like a newspaper or magazine as our only source of information. The reputation and relevance is there but it’s just not fast. In the case of a newspaper or magazine, we have to wait to read up on things that are happen the very same day.

With a blog, we can get that information now. That is the key difference between the blogs and print mediums. Implementing our blogs with quality and relevance will push the information consumer to switch from a more traditional source like a newspaper or magazine.

It is overly apparent that there is an explosion of this particular form of media in the last few years. Back in 2001, did you even know what the meaning of the word ‘blog’ was? The web, and quite possibly the entire world, currently has a love affair with bloggers.

We, the populace, love the idea  of hearing from people at the same level as us; we love the idea that it’s fast and free and, most importantly, we love the idea that we can contribute to it.

Acknowledging all of the above concepts lays the essential foundations down for understanding the art of blogging for money.

The next step is just as  important but narrower in the sense that it builds on the need for unique and quality content. Picture, if you will, a pyramid. And at the top of this pyramid is the ultimate goal of achieving revenue from your blog